My Tips:
Subdomain Name
The subdomain, which is also your username, could spell a big difference between success and failure. Some things to
consider in choosing a Tripod member name or subdomain are:
* Name recall - Will the subdomain be easy to remember? Keep in mind that it's hard enough for our site visitors to remember
the Tripod.com domain name (compared to a .com domain or .net name), and we should not give them more pain in trying to remember
our subdomain.
* Your subdomain name should be catchy and as much as possible, and closely related to your site content. The subdomain should
give a clue to the content.
* Keep your subdomain short, because IT IS NOT THE ONLY NAME that the surfer will type into the address bar.
* Place a "Bookmark this" or "Add to Favorites" java code to your page so visitors can EASILY return to your site. Remember,
subdomain sites are at a disadvantage compared to domain names, so give your user a shortcut.
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Design
If you have no time or resources to build a decent web page, but you want a web page with Tripod, use the Site Builder.
Definitely experienced webmasters will frown on this because this tool is like a silver platter - it has all the things you
need - and therefore you might not be encouraged to learn HTML, CSS or Java.
If you need a good looking website FAST, use the Site Builder, then look around for tutorials on HTML so you can play
around with your site. But Tripod warns that if you decide to edit the HTML files created by Site Builder, you will not be
able to edit them anymore in Site Builder, so it's a tough decision.
If you have Frontpage, you can play around with it until you get comfortable, but it will also be incompatible with Site
Builder since you will be editing the HTML files in Frontpage. Frontpage makes it simpler to publish webpages in Tripod thanks
to the Frontpage extensions. But DON'T BE FOOLED. Frontpage takes a lot of mastering too.
If you have enough confidence in your HTML skills, then try Dreamweaver. It's actually easier to design pages in Dreamweaver
but you lose the benefit of synching your site with the Frontpage extensions.
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Content
How many time have you read in webmaster resource sites that CONTENT IS KING? A million times, right? Because it's true!
Content rules and it is probably the most important thing you have to consider when putting up a website.
Content, meaning the text that you put into your pages, largely determines your ranking in search engine results. It
also helps Google and other text-ads servers to deliver the appropriate text ads to your pages, and thereby increase the probability
of your users clicking on your ads.
But more important than search rankings and Google Ads are your visitors. Be fair and be square. Surfers go to websites
for information, whether for fun or serious business, so be able to deliver when needed.
Websites whose content are not updated on a regular basis don't get return visits.
If you are not able to update regularly, don't package your website as a news service or blog. Offer something else,
like a reference articles that don't fade with time.
Keep your links updated. Dead links turn away visitors.
Deliver dynamic content. A lot of websites offer free content for webmasters, whether manually or through javascripts.
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